| Paper ID |
IJIFR/V13/E7/005
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| Author |
Merin Jose, PAVANATMA COLLEGE,MURICKSSERY
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| Paper Title |
Sustainable Banking: Building a Greener and Fairer Financial Future
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| Subject Category |
BANKING
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| Abstract |
Sustainable banking has become a transformative approach in the global financial system, aiming to align banking operations with environmental protection, social responsibility, and ethical governance. Unlike traditional banking models focused on profit maximization, sustainable banking incorporates Environmental, Social, and Governance (ESG) principles into financial decision-making, credit allocation, and risk assessment. This paper explores the evolution of sustainable banking from early green banking initiatives to modern ESG-driven frameworks. It delves into key aspects such as green banking practices, responsible lending, ESG integration, and their impact on sustainable banking outcomes, including financial stability, environmental performance, and social inclusion. Research indicates growing regulatory support, heightened stakeholder expectations, and mounting empirical evidence showing that sustainability-focused banking enhances long-term institutional resilience, reputation, and climate-aligned development. In summary, sustainable banking is seen as a vital path toward creating a more environmentally friendly and equitable financial future.
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| Keyword |
Sustainable banking,Green banking,Environmental sustainability,ESG integration,Responsible lending,Climate finance,Financial stability,Sustainability outcomes
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| Paper ID |
IJIFR/V13/E7/004
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| Author |
Dr. D. Senthilnathan, Dr. N.G.P. Arts and Science College
Ms. Kaviya Sree .M.S, Dr. N.G.P. Arts and Science College
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| Paper Title |
Analysis of AI Replacing Middle Management Roles and Future of Corporate Hierarchy
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| Subject Category |
Commerce and Management
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| Abstract |
Artificial Intelligence (AI) has emerged as one of the most influential technological developments affecting modern organizations and managerial practices. The present study focuses on examining the impact of AI on middle management roles and its influence on the future of corporate hierarchy. The research is based on primary data collected through a structured questionnaire administered to employees working in various sectors such as IT/ITES, banking and finance, manufacturing, and service industries. Percentage analysis has been used as the primary statistical tool for data interpretation. The study identifies that AI is extensively applied in automating routine managerial activities such as data analysis, reporting, scheduling, forecasting, and performance monitoring. The adoption of AI has resulted in reduced workload for middle managers and has improved efficiency, accuracy, and speed in decision-making processes.
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| Keyword |
The major keywords associated with the present study include Artificial Intelligence, Middle Management, Corporate Hierarchy, Automation, Managerial Roles, Organizational Structure, Decision-Making, and Digital Transformation.
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| Paper ID |
IJIFR/V13/E7/003
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| Author |
SREEKUTTY B S, GOVERNMENT COLLEGE FOR WOMEN, THIRUVANANTHAPURAM
Dr.VINOD G, GOVERNMENT COLLEGE FOR WOMEN, THIRUVANANTHAPURAM
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| Paper Title |
Understanding Green Consumerism among Youth: A Quantitative Study
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| Subject Category |
Marketing-Commerce
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| Abstract |
Increasing concern for environmental sustainability and health has prompted consumers to reassess their consumption habits, resulting in the emergence of green consumerism. This concept reflects the conscious choice of eco-friendly products to minimise the adverse environmental impacts of consumption. While previous studies have largely focused on general consumer awareness and the relevance of adopting eco-friendly products, limited attention has been given to the key factors influencing green consumerism among youngsters. Young consumers tend to follow value-driven consumption patterns shaped by specific underlying factors. This study looks at the main factors influencing green consumerism among young people. It will assess their awareness levels, consumption habits, motivation, and perceived obstacles. A quantitative approach is employed to analyse the influence of these factors on young consumers' purchasing decisions. The study hypothesises that awareness, peer pressure, and socio-cultural influences positively affect green consumerism, whereas cost, lack of knowledge, greenwashing, and convenience act as barriers. The findings should give policymakers, marketers, and sustainability advocates useful information to close the attitude-behavior gap and encourage young consumers to adopt eco-friendly habits.
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| Keyword |
Green Consumerism, Eco-friendly Products, Youth Consumption Behaviour, Environmental Awareness
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| Paper ID |
IJIFR/V13/E7/002
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| Author |
Sharma V, GCA
Malik P, GCA
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| Paper Title |
Impact of various threats responsible for the enhancement of cybercrime and understanding the effectiveness of security technologies to consolidate the cybercrime incidents associated with networked information systems
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| Subject Category |
Computer Engineering
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| Abstract |
This research study is based on analysis of the responses to the survey questionnaire, which was Internet based delivery via e-mail as well as information collected personally through Information technology professionals. Moreover, to authenticate the analytical results & findings, data has been collected from the National Technology Readiness Survey, Business Software Alliance, Electronic Privacy Information Center (EPIC), The e-commerce firm, CERT-CC (Computer Emergency Response Team Coordination Center), the Software & Information Industry Association (SIIA), Computer Security Institute, CCRDU, Delhi; Cyber Crime Research Center, and visiting various authentic statistics sites and going through various cybercrime reports. As well researcher interviewed & discussed personally various organizations and individuals/ households who access the internet during the period of research. This paper discusses current and emerging forms of computer-related illegality. It reviews various factors and vulnerabilities responsible for the enhancement of cybercrime that affects the different organization which is related with network systems and to identify and consolidate the cybercrime incidents associated with networked information systems, and to formulate an approach to evaluate illegality involving information systems as instruments or as targets of crime.
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| Keyword |
National Technology Readiness Survey, Business Software Alliance, Electronic Privacy Information Center (EPIC), The e-commerce firm, CERT-CC (Computer Emergency Response Team Coordination Center)
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| Paper ID |
IJIFR/V13/E7/001
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| Author |
Sharma V. K., GCA, Haryana
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| Paper Title |
Increasing the network longevity by distributing energy consumption in the network.
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| Subject Category |
Computer Engineering
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| Abstract |
I proposed an on-demand power management framework targeting generic ad hoc networks. To achieve reduced energy consumption while maintaining effective communication, our framework integrates routing information from on-demand ad hoc routing protocols and power management capabilities from the MAC layer. Energy conservation is achieved by judiciously turning on and off the radios of specific nodes in the network. The novelty of our framework is that such power management decisions are driven by active communications in the network. For the purpose of energy conservation, connectivity is only maintained between pairs of senders and receivers and along the route of data communication. In our research work, we will design and propose an extensible on-demand power management framework for ad hoc networks that adapts to traffic load. We will implement a prototype of our framework in the ns-2 simulator that uses the IEEE 802.11 MAC protocol. We have proposed a new energy-efficient ad hoc on-demand routing protocol that balances energy load among nodes so that a minimum energy level is maintained among nodes and the network life increases. We focused on increasing the network longevity by distributing energy consumption in the network.
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| Keyword |
ad hoc on-demand, routing protocol , energy conservation,
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